/* ============================================================
   FAMILY FARMERS GROUP
   Visual language: independent operating group ·
   editorial studio · field documentation.
   Less UI, more editorial. Rules, type, photographs, asymmetry.
   ============================================================ */
:root{
  --bg:#F3F1EC;          /* warm off-white */
  --surface:#EBE8E1;     /* darker paper for photo wells / placeholders */
  --text:#121212;
  --muted:#6B6861;
  --line:#CFCBC2;
  --line-strong:#121212;
  --accent:#E8480C;      /* FFG orange — the one accent, used sparingly */
  --max:1440px;
  --gut:clamp(20px,4vw,64px);
  --font:"Pretendard Variable",Pretendard,-apple-system,BlinkMacSystemFont,system-ui,sans-serif;
  --mono:"Inter","Helvetica Neue",Helvetica,Arial,sans-serif;
  --measure:38em;
}
*{margin:0;padding:0;box-sizing:border-box;}
html{scroll-behavior:smooth;-webkit-text-size-adjust:100%;}
body{font-family:var(--font);background:var(--bg);color:var(--text);font-weight:400;line-height:1.65;overflow-x:hidden;-webkit-font-smoothing:antialiased;-moz-osx-font-smoothing:grayscale;}
::selection{background:var(--text);color:var(--bg);}
a{color:inherit;text-decoration:none;}
img{display:block;max-width:100%;height:auto;}
button,input,select,textarea{font:inherit;color:inherit;}
ul{list-style:none;}
h1,h2,h3,h4,p,li,dd,dt{word-break:keep-all;overflow-wrap:break-word;}
.wrap{max-width:var(--max);margin:0 auto;padding-inline:var(--gut);}
.skip{position:absolute;left:-9999px;}
.skip:focus{left:12px;top:12px;background:var(--text);color:var(--bg);padding:10px 16px;z-index:999;}
:focus-visible{outline:2px solid var(--accent);outline-offset:3px;}

/* ---------- section marker ---------- */
.micro{font-family:var(--mono);font-size:11px;font-weight:600;letter-spacing:.18em;text-transform:uppercase;color:var(--muted);display:flex;align-items:center;gap:.8em;}
.micro .idx{color:var(--text);font-variant-numeric:tabular-nums;}
.micro .bar{display:none;}

/* ---------- header ---------- */
header{position:sticky;top:0;z-index:60;background:var(--bg);border-bottom:1px solid var(--line-strong);}
.nav{display:flex;justify-content:space-between;align-items:center;gap:20px;padding:16px var(--gut);max-width:var(--max);margin:0 auto;}
.brandmark{display:flex;flex-direction:column;line-height:1.1;}
.brandmark b{font-size:16px;font-weight:700;letter-spacing:-.01em;}
.brandmark span{font-family:var(--mono);font-size:9.5px;font-weight:500;letter-spacing:.16em;text-transform:uppercase;color:var(--muted);margin-top:4px;}
.nav-links{display:flex;align-items:center;gap:clamp(16px,2.4vw,34px);font-family:var(--mono);font-size:12px;font-weight:600;letter-spacing:.12em;text-transform:uppercase;}
.nav-links a{color:var(--muted);transition:color .15s;white-space:nowrap;}
.nav-links a:hover,.nav-links a[aria-current]{color:var(--text);}
.nav-cta{color:var(--text)!important;border-bottom:1px solid var(--text);padding-bottom:2px;}
.nav-cta:hover{color:var(--accent)!important;border-color:var(--accent);}
@media (max-width:900px){ .nav-links a:not(.nav-cta){display:none;} }

/* ---------- buttons: rectangular, few ---------- */
.btn{display:inline-flex;align-items:center;gap:.9em;padding:15px 22px;border-radius:2px;font-family:var(--mono);font-size:12px;font-weight:700;letter-spacing:.12em;text-transform:uppercase;border:1px solid var(--text);transition:background .15s,color .15s,border-color .15s;}
.btn .arr{transition:transform .15s;}
.btn:hover .arr{transform:translateX(4px);}
.btn-cta{background:var(--text);color:var(--bg);}
.btn-cta:hover{background:var(--accent);border-color:var(--accent);}
.btn-ghost{background:transparent;color:var(--text);}
.btn-ghost:hover{color:var(--accent);border-color:var(--accent);}
.btn-sm{padding:11px 16px;font-size:11px;}
.textlink{font-family:var(--mono);font-size:12px;font-weight:700;letter-spacing:.12em;text-transform:uppercase;border-bottom:1px solid var(--text);padding-bottom:2px;white-space:nowrap;}
.textlink:hover{color:var(--accent);border-color:var(--accent);}

/* ---------- section scaffold ---------- */
section{padding-block-start:clamp(64px,10vh,128px);scroll-margin-top:70px;}
.sec-head{display:grid;grid-template-columns:minmax(0,7fr) minmax(0,5fr);gap:clamp(18px,3vw,56px);align-items:end;padding-bottom:clamp(16px,2.4vh,26px);border-bottom:1px solid var(--line-strong);}
.sec-head h2{font-size:clamp(24px,3.2vw,46px);font-weight:700;letter-spacing:-.035em;line-height:1.2;margin-top:12px;text-wrap:balance;}
.sec-head h2 .lt{font-weight:300;}
.sec-head .lede{font-size:14px;line-height:1.8;color:var(--muted);max-width:34em;justify-self:end;}
@media (max-width:820px){ .sec-head{grid-template-columns:1fr;align-items:start;} .sec-head .lede{justify-self:start;} }

/* ---------- hero: editorial cover, asymmetric ---------- */
.hero{padding-block:clamp(36px,6vh,72px) 0;}
.cover{display:grid;grid-template-columns:minmax(0,7fr) minmax(0,5fr);gap:clamp(24px,4vw,72px);align-items:end;}
.cover-eyebrow{display:flex;flex-wrap:wrap;gap:6px 18px;font-family:var(--mono);font-size:11px;font-weight:600;letter-spacing:.18em;text-transform:uppercase;color:var(--muted);}
.cover-eyebrow b{color:var(--text);font-weight:700;}
.hero h1{font-size:clamp(36px,6vw,88px);font-weight:700;line-height:1.02;letter-spacing:-.045em;margin-top:clamp(22px,4vh,40px);text-wrap:balance;}
.hero h1 .lt{font-weight:300;}
.hero-sub{margin-top:clamp(20px,3vh,32px);font-size:clamp(15px,1.25vw,18px);line-height:1.75;color:var(--muted);max-width:var(--measure);}
.hero-sub b{color:var(--text);font-weight:600;}
.hero-actions{display:flex;flex-wrap:wrap;align-items:center;gap:22px;margin-top:clamp(26px,4vh,40px);}
.cover-fig{margin:0;}
.cover-fig img{width:100%;aspect-ratio:4/5;object-fit:cover;object-position:50% 40%;}
.cover-fig figcaption{display:flex;justify-content:space-between;gap:12px;padding-top:9px;margin-top:9px;border-top:1px solid var(--line);font-family:var(--mono);font-size:10.5px;letter-spacing:.1em;text-transform:uppercase;color:var(--muted);}
.cover-rule{height:1px;background:var(--line-strong);margin-top:clamp(32px,5vh,56px);}
@media (max-width:900px){ .cover{grid-template-columns:1fr;} .cover-fig{order:-1;} .cover-fig img{aspect-ratio:3/2;} }
@media (max-width:560px){ .hero-actions .btn{width:100%;justify-content:space-between;} }

/* ---------- logo wall ---------- */
.logowall{padding-block:clamp(18px,2.6vh,26px);border-bottom:1px solid var(--line);}
.logogrid{display:grid;grid-template-columns:repeat(auto-fill,minmax(112px,1fr));gap:clamp(12px,1.8vw,26px);align-items:center;margin-top:16px;grid-auto-rows:minmax(44px,auto);}
.logogrid img{width:auto;max-width:118px;object-fit:contain;object-position:left center;filter:grayscale(1);opacity:.55;}
.logogrid img[src$="uniqlo.png"]{height:36px;}
.logogrid img[src$="koem.png"]{height:34px;}
.logogrid img[src$="disneyplus.png"],.logogrid img[src$="jtbc.png"]{height:27px;}
.logogrid img[src$="samsung.png"],.logogrid img[src$="skt.png"],.logogrid img[src$="ktng.png"],.logogrid img[src$="kotra.png"],.logogrid img[src$="gopro.png"]{height:24px;}
.logogrid img[src$="pharma.png"]{height:17px;}
.logogrid img[src$="kumho.png"]{height:15px;}
.logogrid span{font-size:13.5px;font-weight:700;letter-spacing:-.02em;color:var(--text);opacity:.55;}
@media (max-width:520px){ .logogrid{grid-template-columns:repeat(auto-fill,minmax(86px,1fr));grid-auto-rows:minmax(34px,auto);} .logogrid img{max-width:82px;transform:scale(.8);transform-origin:left center;} .logogrid span{font-size:11.5px;} }

/* ---------- recognition ---------- */
.recog{margin-top:clamp(20px,3vh,30px);padding-top:clamp(16px,2.4vh,24px);border-top:1px solid var(--line);}
.recog-grid{display:grid;grid-template-columns:minmax(0,6fr) minmax(0,6fr);gap:clamp(18px,3vw,52px);align-items:center;margin-top:14px;}
.recog-lead{display:flex;align-items:center;gap:clamp(14px,2vw,22px);}
.recog-lead img{height:44px;width:auto;flex:0 0 auto;}
.recog-lead img[src$="kaist-wordmark.png"]{height:30px;}
.recog-lead > div{display:flex;flex-direction:column;gap:3px;min-width:0;}
.recog-year{font-family:var(--mono);font-size:11px;font-weight:700;letter-spacing:.14em;color:var(--accent);}
.recog-lead strong{font-size:clamp(15px,1.5vw,19px);font-weight:500;letter-spacing:-.024em;line-height:1.35;}
.recog-lead strong b{font-weight:800;}
.recog-org{font-family:var(--mono);font-size:10.5px;font-weight:600;letter-spacing:.14em;text-transform:uppercase;color:var(--muted);}
.recog-list li{display:flex;flex-wrap:wrap;align-items:baseline;gap:4px 10px;padding-block:7px;border-bottom:1px solid var(--line);font-size:13px;}
.recog-list li:last-child{border-bottom:0;}
.recog-list span{color:var(--muted);}
.recog-list b{font-weight:700;}
@media (max-width:820px){ .recog-grid{grid-template-columns:1fr;gap:14px;} .recog-lead img{height:38px;} }

/* ---------- impact ledger ---------- */
.ledger{border-top:1px solid var(--line-strong);margin-top:clamp(56px,9vh,110px);padding-top:16px;}
.ledger-head{display:flex;justify-content:space-between;gap:16px;flex-wrap:wrap;}
.ledger-row{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:clamp(14px,2.4vw,40px);margin-top:clamp(22px,3.5vh,40px);padding-bottom:clamp(18px,3vh,30px);border-bottom:1px solid var(--line-strong);}
.ledger-num{font-family:var(--mono);font-size:clamp(40px,6.4vw,96px);font-weight:300;letter-spacing:-.05em;line-height:.95;font-variant-numeric:tabular-nums;}
.ledger-lab{margin-top:12px;font-family:var(--mono);font-size:10.5px;font-weight:600;letter-spacing:.16em;text-transform:uppercase;color:var(--muted);}
.ledger-ko{font-size:13px;margin-top:2px;}
.ledger-foot{display:flex;justify-content:space-between;flex-wrap:wrap;gap:8px 24px;padding-top:10px;font-size:12px;color:var(--muted);}
@media (max-width:720px){ .ledger-row{grid-template-columns:1fr 1fr;row-gap:28px;} }

/* ---------- problem selector: typographic rows ---------- */
.plist{border-top:1px solid var(--line-strong);margin-top:clamp(20px,3vh,32px);}
.prow{display:grid;grid-template-columns:minmax(0,8fr) minmax(0,3fr) auto;gap:clamp(12px,2vw,32px);align-items:baseline;padding-block:clamp(18px,2.6vh,26px);border-bottom:1px solid var(--line);transition:padding-left .2s;}
.prow:hover{padding-left:12px;}
.prow-q{font-size:clamp(17px,1.9vw,25px);font-weight:600;letter-spacing:-.028em;line-height:1.4;}
.prow-to{font-family:var(--mono);font-size:11px;font-weight:700;letter-spacing:.14em;text-transform:uppercase;color:var(--muted);}
.prow-arr{font-family:var(--mono);font-size:20px;line-height:1;transition:transform .2s,color .2s;}
.prow:hover .prow-arr,.prow:hover .prow-to{color:var(--accent);}
.prow:hover .prow-arr{transform:translateX(6px);}
@media (max-width:640px){ .prow{grid-template-columns:minmax(0,1fr) auto;} .prow-to{grid-column:1;order:3;} }

/* ---------- services (home): 4-row typographic navigation ---------- */
.svcnav{border-top:1px solid var(--line-strong);margin-top:clamp(20px,3vh,32px);}
.svcrow{display:grid;grid-template-columns:72px minmax(0,4fr) minmax(0,6fr) auto;gap:clamp(12px,2vw,36px);align-items:baseline;padding-block:clamp(24px,3.6vh,38px);border-bottom:1px solid var(--line);transition:padding-left .2s;}
.svcrow:hover{padding-left:12px;}
.svcrow-no{font-family:var(--mono);font-size:13px;font-weight:600;letter-spacing:.12em;color:var(--muted);font-variant-numeric:tabular-nums;}
.svcrow-name{font-family:var(--mono);font-size:clamp(22px,3vw,44px);font-weight:600;letter-spacing:-.035em;line-height:1;text-transform:uppercase;}
.svcrow-line{font-size:clamp(14px,1.25vw,17px);color:var(--muted);line-height:1.6;}
.svcrow-arr{font-family:var(--mono);font-size:22px;line-height:1;transition:transform .2s,color .2s;}
.svcrow:hover .svcrow-arr{transform:translateX(6px);color:var(--accent);}
@media (max-width:760px){ .svcrow{grid-template-columns:auto minmax(0,1fr) auto;row-gap:8px;} .svcrow-line{grid-column:2;} }

/* ---------- service page product block ---------- */
.svc{display:grid;grid-template-columns:minmax(0,5fr) minmax(0,7fr);gap:clamp(22px,4vw,64px);align-items:start;padding-block:clamp(40px,6vh,76px);border-bottom:1px solid var(--line);}
.svc-no{font-family:var(--mono);font-size:clamp(36px,4.4vw,64px);font-weight:300;letter-spacing:-.04em;line-height:1;color:var(--line);font-variant-numeric:tabular-nums;}
.svc-tag{font-family:var(--mono);font-size:10.5px;font-weight:600;letter-spacing:.15em;text-transform:uppercase;color:var(--muted);margin-top:10px;}
.svc h2,.svc h3{font-size:clamp(20px,2.3vw,32px);font-weight:700;letter-spacing:-.032em;line-height:1.3;margin-top:10px;text-wrap:balance;}
.svc-problem{margin-top:20px;padding:4px 0 4px 18px;border-left:2px solid var(--accent);font-size:14.5px;line-height:1.8;}
.svc-problem b{display:block;font-family:var(--mono);font-size:10px;font-weight:700;letter-spacing:.16em;text-transform:uppercase;color:var(--accent);margin-bottom:6px;}
.svc .btn{margin-top:24px;margin-right:14px;}
.svc-flow{display:flex;flex-wrap:wrap;align-items:center;gap:7px 9px;font-family:var(--mono);font-size:11px;font-weight:600;letter-spacing:.08em;text-transform:uppercase;}
.svc-flow i{color:var(--accent);font-style:normal;}
.dl{border-top:1px solid var(--line-strong);margin-top:22px;}
.dl h3,.dl h4{font-family:var(--mono);font-size:10.5px;font-weight:700;letter-spacing:.16em;text-transform:uppercase;color:var(--muted);padding:13px 0 8px;}
.dl ul{display:grid;grid-template-columns:repeat(auto-fit,minmax(160px,1fr));gap:0 clamp(14px,2vw,32px);}
.dl li{font-size:13.5px;font-weight:500;padding:8px 0;border-bottom:1px solid var(--line);}
.svc-result{margin-top:22px;padding-top:18px;border-top:1px solid var(--line-strong);font-size:clamp(15px,1.5vw,19px);font-weight:600;letter-spacing:-.024em;line-height:1.55;text-wrap:balance;}
.svc-result span{display:block;font-family:var(--mono);font-size:10px;font-weight:700;letter-spacing:.16em;text-transform:uppercase;color:var(--muted);margin-bottom:8px;}
.svc-clients{padding-top:clamp(16px,2.4vh,24px);border-top:1px solid var(--line);}
.svc-clients ul{display:flex;flex-wrap:wrap;gap:8px clamp(14px,2vw,28px);margin-top:12px;}
.svc-clients li{font-size:clamp(13.5px,1.2vw,16px);font-weight:700;letter-spacing:-.02em;}
@media (max-width:880px){ .svc{grid-template-columns:1fr;} }

/* ---------- process: vertical editorial timeline ---------- */
.steps{margin-top:clamp(16px,2.4vh,28px);}
.step{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,3fr) minmax(0,7fr);gap:clamp(12px,2.4vw,44px);align-items:baseline;padding-block:clamp(22px,3.2vh,34px);border-bottom:1px solid var(--line);}
.step-no{font-family:var(--mono);font-size:clamp(22px,2.6vw,36px);font-weight:300;letter-spacing:-.04em;color:var(--muted);font-variant-numeric:tabular-nums;line-height:1;}
.step-kw{font-family:var(--mono);font-size:clamp(20px,2.4vw,34px);font-weight:600;letter-spacing:-.03em;line-height:1;}
.step-desc{font-size:14.5px;line-height:1.8;color:var(--muted);max-width:var(--measure);}
@media (max-width:720px){ .step{grid-template-columns:auto 1fr;row-gap:8px;} .step-desc{grid-column:1 / -1;} }

/* ---------- project format: rows ---------- */
.formats{border-top:1px solid var(--line-strong);margin-top:clamp(20px,3vh,32px);}
.fmt{display:grid;grid-template-columns:minmax(0,3fr) minmax(0,2fr) minmax(0,7fr);gap:clamp(12px,2vw,36px);align-items:baseline;padding-block:16px;border-bottom:1px solid var(--line);}
.fmt-t{font-family:var(--mono);font-size:14px;font-weight:700;letter-spacing:.1em;text-transform:uppercase;}
.fmt-d{font-family:var(--mono);font-size:12px;font-weight:600;color:var(--accent);letter-spacing:.06em;}
.fmt-p{font-size:13.5px;color:var(--muted);}
@media (max-width:600px){ .fmt{grid-template-columns:1fr 1fr;} .fmt-p{grid-column:1 / -1;} }

/* ---------- case studies: editorial entries ---------- */
.case{display:grid;grid-template-columns:minmax(0,5fr) minmax(0,7fr);gap:clamp(22px,4vw,64px);align-items:start;padding-block:clamp(44px,7vh,88px);border-bottom:1px solid var(--line);}
.case.flip .case-media{order:-1;}
.case-client{font-size:clamp(20px,2.4vw,34px);font-weight:700;letter-spacing:-.032em;line-height:1.25;text-wrap:balance;}
.case-meta{display:flex;flex-wrap:wrap;gap:6px 14px;margin-top:10px;font-family:var(--mono);font-size:10.5px;font-weight:600;letter-spacing:.13em;text-transform:uppercase;color:var(--muted);}
.case-meta .yr{color:var(--accent);}
.crow{border-top:1px solid var(--line);padding-block:13px;display:grid;grid-template-columns:92px minmax(0,1fr);gap:clamp(10px,1.6vw,22px);align-items:start;}
.crow:first-of-type{border-top:1px solid var(--line-strong);margin-top:22px;}
.crow dt{font-family:var(--mono);font-size:10px;font-weight:700;letter-spacing:.15em;text-transform:uppercase;color:var(--muted);padding-top:3px;}
.crow dd{font-size:14px;line-height:1.78;}
.crow.res dd{font-weight:600;}
@media (max-width:560px){ .crow{grid-template-columns:1fr;gap:4px;} }
.case-media img{width:100%;aspect-ratio:4/3;object-fit:cover;}
.case-media figcaption{display:flex;justify-content:space-between;gap:12px;padding-top:9px;margin-top:9px;border-top:1px solid var(--line);font-family:var(--mono);font-size:10.5px;letter-spacing:.1em;text-transform:uppercase;color:var(--muted);}
.media-stack{display:grid;grid-template-columns:2fr 1fr;grid-template-rows:auto auto;gap:clamp(8px,1vw,13px);}
.media-stack img:first-child{grid-row:1 / span 2;aspect-ratio:3/4;}
.media-stack img:not(:first-child){aspect-ratio:1/1;}
.media-stack img:nth-child(4){display:none;}
.case-stats{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:12px;margin-top:22px;}
.case-stats div{border-top:1px solid var(--line-strong);padding-top:9px;}
.case-stats dt{font-family:var(--mono);font-size:clamp(18px,1.7vw,24px);font-weight:500;letter-spacing:-.03em;font-variant-numeric:tabular-nums;line-height:1.1;}
.case-stats dd{font-size:11px;color:var(--muted);margin-top:4px;line-height:1.45;}
@media (max-width:880px){ .case{grid-template-columns:1fr;} .case.flip .case-media{order:0;} .case-stats{grid-template-columns:repeat(2,minmax(0,1fr));} }

/* ---------- placeholder (temporary) ---------- */
.ph{width:100%;aspect-ratio:4/3;background:var(--surface);border:1px dashed var(--line);display:flex;flex-direction:column;justify-content:center;align-items:center;gap:10px;padding:24px;text-align:center;}
.ph-tag{font-family:var(--mono);font-size:9.5px;font-weight:700;letter-spacing:.2em;text-transform:uppercase;color:var(--accent);border:1px solid var(--accent);padding:4px 10px;}
.ph-desc{font-size:12.5px;line-height:1.7;color:var(--muted);max-width:26em;}
.ph-desc em{display:block;margin-top:7px;font-style:normal;font-family:var(--mono);font-size:10.5px;letter-spacing:.05em;color:var(--muted);}

/* ---------- why: numbered editorial rows ---------- */
.why{border-top:1px solid var(--line-strong);margin-top:clamp(20px,3vh,32px);}
.why-row{display:grid;grid-template-columns:72px minmax(0,4fr) minmax(0,7fr);gap:clamp(12px,2vw,36px);align-items:baseline;padding-block:clamp(20px,3vh,30px);border-bottom:1px solid var(--line);}
.why-row .no{font-family:var(--mono);font-size:13px;font-weight:600;letter-spacing:.12em;color:var(--muted);}
.why-row h3{font-size:clamp(18px,2vw,26px);font-weight:700;letter-spacing:-.03em;line-height:1.3;}
.why-row p{font-size:14.5px;line-height:1.8;color:var(--muted);max-width:var(--measure);}
@media (max-width:720px){ .why-row{grid-template-columns:auto 1fr;row-gap:8px;} .why-row p{grid-column:1 / -1;} }

/* ---------- audience ---------- */
.aud{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:clamp(16px,2.6vw,44px);margin-top:clamp(20px,3vh,32px);}
.aud-col{border-top:1px solid var(--line-strong);}
.aud-col h3{font-family:var(--mono);font-size:11px;font-weight:700;letter-spacing:.16em;text-transform:uppercase;padding:13px 0 8px;}
.aud-col li{font-size:13.5px;font-weight:500;padding:8px 0;border-bottom:1px solid var(--line);}
@media (max-width:820px){ .aud{grid-template-columns:1fr 1fr;} }
@media (max-width:440px){ .aud{grid-template-columns:1fr;} }

/* ---------- brands: editorial list + hover image swap ---------- */
.brands{display:grid;grid-template-columns:minmax(0,6fr) minmax(0,6fr);gap:clamp(22px,4vw,64px);align-items:start;margin-top:clamp(20px,3vh,32px);}
.blist{border-top:1px solid var(--line-strong);}
.brow{display:grid;grid-template-columns:56px minmax(0,1fr) auto;gap:clamp(12px,2vw,28px);align-items:center;padding-block:clamp(22px,3.4vh,36px);border-bottom:1px solid var(--line);transition:padding-left .2s;}
.brow:hover,.brow.is-active{padding-left:10px;}
.brow-no{font-family:var(--mono);font-size:12px;font-weight:600;letter-spacing:.12em;color:var(--muted);}
.brow-name{font-family:var(--mono);font-size:clamp(22px,2.8vw,40px);font-weight:600;letter-spacing:-.035em;line-height:1;text-transform:uppercase;}
.brow-verb{display:block;margin-top:8px;font-size:14px;color:var(--muted);font-family:var(--font);text-transform:none;letter-spacing:-.01em;}
.brow-arr{font-family:var(--mono);font-size:22px;transition:transform .2s,color .2s;}
.brow:hover .brow-arr,.brow.is-active .brow-arr{transform:translateX(6px);color:var(--accent);}
.bstage{position:sticky;top:90px;margin:0;}
.bstage img,.bstage .bl{width:100%;aspect-ratio:4/5;object-fit:cover;display:none;}
.bstage .bl{display:none;align-items:center;justify-content:center;background:var(--surface);padding:18%;}
.bstage .bl img{width:100%;height:auto;aspect-ratio:auto;object-fit:contain;display:block;}
.bstage > .is-active{display:block;}
.bstage > .bl.is-active{display:flex;}
.bstage figcaption{display:flex;justify-content:space-between;gap:12px;padding-top:9px;margin-top:9px;border-top:1px solid var(--line);font-family:var(--mono);font-size:10.5px;letter-spacing:.1em;text-transform:uppercase;color:var(--muted);}
@media (max-width:880px){ .brands{grid-template-columns:1fr;} .bstage{position:static;} .bstage img,.bstage .bl{aspect-ratio:3/2;} }

/* ---------- about ---------- */
.about-body{display:grid;grid-template-columns:minmax(0,7fr) minmax(0,5fr);gap:clamp(24px,4vw,72px);padding-top:clamp(24px,4vh,44px);}
.about-body p{font-size:clamp(15px,1.15vw,17.5px);line-height:1.9;max-width:var(--measure);}
.about-body p + p{margin-top:1.1em;}
.about-body b{font-weight:700;}
.founder{border-top:1px solid var(--line-strong);}
.founder-top{display:flex;gap:16px;align-items:flex-start;padding-top:16px;}
.founder-top img{width:76px;height:95px;object-fit:cover;flex:0 0 auto;}
.founder-name{font-size:16px;font-weight:700;letter-spacing:-.02em;}
.founder-role{font-family:var(--mono);font-size:10.5px;font-weight:600;letter-spacing:.12em;text-transform:uppercase;color:var(--muted);margin-top:5px;}
.founder-link{display:inline-block;margin-top:9px;font-size:12.5px;border-bottom:1px solid var(--text);}
.founder-link:hover{color:var(--accent);border-color:var(--accent);}
.founder dl{margin-top:16px;}
.founder dl div{display:flex;justify-content:space-between;gap:14px;align-items:baseline;padding-block:10px;border-bottom:1px solid var(--line);}
.founder dt{font-family:var(--mono);font-size:10px;font-weight:600;letter-spacing:.14em;text-transform:uppercase;color:var(--muted);flex:0 0 auto;}
.founder dd{font-size:12.5px;font-weight:600;text-align:right;}
@media (max-width:820px){ .about-body{grid-template-columns:1fr;} }

/* ---------- consultants ---------- */
.team{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:clamp(18px,3vw,48px);margin-top:clamp(24px,4vh,44px);}
.member{border-top:1px solid var(--line-strong);padding-top:14px;}
.member-area{font-family:var(--mono);font-size:11px;font-weight:700;letter-spacing:.14em;color:var(--accent);margin-bottom:14px;}
.member img,.member .ph{width:100%;aspect-ratio:1/1;object-fit:cover;object-position:50% 8%;}
.member img{filter:grayscale(.3);}
.member h3{font-size:clamp(19px,1.9vw,25px);font-weight:700;letter-spacing:-.03em;margin-top:18px;}
.member-role{font-size:13.5px;font-weight:600;margin-top:5px;}
.member-edu{font-size:12.5px;font-weight:600;color:var(--muted);margin-top:3px;}
.member ul{margin-top:14px;border-top:1px solid var(--line);}
.member li{font-size:13px;line-height:1.72;color:var(--muted);padding-block:10px;border-bottom:1px solid var(--line);}
@media (max-width:860px){
  .team{grid-template-columns:1fr;gap:34px;}
  .member{display:grid;grid-template-columns:112px minmax(0,1fr);column-gap:16px;align-items:start;}
  .member-area{grid-column:1 / -1;}
  .member img,.member .ph{grid-column:1;grid-row:2 / span 3;}
  .member .ph{padding:8px;gap:0;} .member .ph-desc{display:none;}
  .member h3{grid-column:2;margin-top:2px;} .member-role,.member-edu{grid-column:2;} .member ul{grid-column:1 / -1;}
}

/* ---------- final CTA: one strong call ---------- */
.finalcta{margin-top:clamp(64px,10vh,128px);border-top:1px solid var(--line-strong);padding-block:clamp(56px,9vh,110px) 0;}
.finalcta h2{font-size:clamp(32px,5.6vw,84px);font-weight:700;letter-spacing:-.045em;line-height:1.02;text-wrap:balance;margin-top:14px;}
.finalcta h2 .lt{font-weight:300;}
.finalcta p{margin-top:22px;font-size:15px;line-height:1.85;color:var(--muted);max-width:var(--measure);}
.finalcta .hero-actions{margin-top:clamp(26px,4vh,40px);}
.contact-mail{display:flex;flex-wrap:wrap;justify-content:space-between;align-items:baseline;gap:12px;margin-top:clamp(30px,5vh,52px);padding-top:18px;border-top:1px solid var(--line);}
.contact-mail a{font-family:var(--mono);font-size:clamp(16px,2.2vw,26px);font-weight:500;letter-spacing:-.03em;border-bottom:1px solid var(--text);word-break:break-all;}
.contact-mail a:hover{color:var(--accent);border-color:var(--accent);}
.contact-mail span{font-size:12.5px;color:var(--muted);}

/* ---------- form ---------- */
.form{max-width:760px;margin-top:clamp(24px,4vh,44px);}
.fstep{border-top:1px solid var(--line-strong);padding-block:clamp(22px,3vh,32px);}
.fstep .flabel{font-family:var(--mono);font-size:10.5px;font-weight:700;letter-spacing:.16em;text-transform:uppercase;color:var(--accent);}
.fstep h2,.fstep .fq{font-size:clamp(17px,1.8vw,23px);font-weight:700;letter-spacing:-.026em;margin-top:9px;line-height:1.4;}
.fhint{font-size:13px;color:var(--muted);margin-top:8px;line-height:1.7;}
.chips{display:flex;flex-wrap:wrap;gap:8px;margin-top:18px;}
.chip{position:relative;}
.chip input{position:absolute;opacity:0;width:0;height:0;}
.chip span{display:block;padding:11px 16px;border:1px solid var(--line);border-radius:2px;font-size:13.5px;font-weight:500;cursor:pointer;transition:background .15s,color .15s,border-color .15s;}
.chip span:hover{border-color:var(--text);}
.chip input:checked + span{background:var(--text);color:var(--bg);border-color:var(--text);}
.chip input:focus-visible + span{outline:2px solid var(--accent);outline-offset:3px;}
.fgrid{display:grid;grid-template-columns:1fr 1fr;gap:14px;margin-top:18px;}
@media (max-width:600px){ .fgrid{grid-template-columns:1fr;} }
.field label{display:block;font-size:12px;font-weight:600;color:var(--muted);margin-bottom:6px;}
.field input,.field textarea{width:100%;background:transparent;border:1px solid var(--line);border-radius:2px;padding:12px 14px;font-size:14px;line-height:1.6;transition:border-color .15s;}
.field input:focus,.field textarea:focus{border-color:var(--text);outline:none;}
.field textarea{min-height:132px;resize:vertical;}
.req{color:var(--accent);}
.fsubmit{margin-top:clamp(26px,4vh,40px);padding-top:24px;border-top:1px solid var(--line-strong);display:flex;flex-wrap:wrap;align-items:center;gap:16px;}
.fsubmit .btn{cursor:pointer;}
.fnote{font-size:12.5px;color:var(--muted);line-height:1.7;}
.hp{position:absolute;left:-9999px;}

/* ---------- breadcrumb ---------- */
.crumb{padding-top:clamp(18px,2.6vh,28px);font-family:var(--mono);font-size:11px;font-weight:500;letter-spacing:.1em;text-transform:uppercase;color:var(--muted);}
.crumb a:hover{color:var(--text);}
.crumb i{font-style:normal;margin-inline:.55em;color:var(--line);}

/* ---------- footer ---------- */
footer{margin-top:clamp(56px,9vh,110px);border-top:1px solid var(--line-strong);padding-block:clamp(34px,5vh,54px) clamp(26px,4vh,42px);}
.foot-grid{display:grid;grid-template-columns:minmax(0,5fr) repeat(3,minmax(0,2.3fr));gap:clamp(18px,3vw,44px);}
.foot-state{font-size:clamp(16px,1.7vw,23px);font-weight:600;letter-spacing:-.028em;line-height:1.4;}
.foot-state span{color:var(--muted);font-weight:300;}
.foot-state .textlink{display:inline-block;margin-top:18px;}
.foot-col h2{font-family:var(--mono);font-size:10px;font-weight:600;letter-spacing:.16em;text-transform:uppercase;color:var(--muted);margin-bottom:11px;}
.foot-col a,.foot-col span{display:block;font-size:12.5px;color:var(--muted);padding-block:4px;}
.foot-col a:hover{color:var(--text);}
.foot-legal{display:flex;flex-wrap:wrap;justify-content:space-between;gap:8px 24px;margin-top:clamp(28px,4vh,46px);padding-top:15px;border-top:1px solid var(--line);font-size:11.5px;color:var(--muted);}
@media (max-width:820px){ .foot-grid{grid-template-columns:1fr 1fr;} }
@media (max-width:520px){ .foot-grid{grid-template-columns:1fr;} }

/* ---------- mobile sticky CTA ---------- */
.sticky-cta{position:fixed;left:0;right:0;bottom:0;z-index:70;display:none;padding:10px 14px calc(10px + env(safe-area-inset-bottom));background:var(--bg);border-top:1px solid var(--line-strong);}
.sticky-cta .btn{width:100%;justify-content:space-between;padding:15px 18px;}
@media (max-width:900px){ .sticky-cta{display:block;} body{padding-bottom:76px;} }
@media print{ .sticky-cta{display:none;} }

/* ---------- motion: image reveal only ---------- */
.rv{opacity:0;transition:opacity .6s ease;}
.rv.on{opacity:1;}
@media (prefers-reduced-motion:reduce){ html{scroll-behavior:auto;} .rv{opacity:1!important;transition:none!important;} }